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Advertising Techniques in the Wake of Current Events
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15 pages. As current events change it is only natural that the marketing of consumer products must change as well. In the wake of natural disasters, war, and terrorist acts, we see marketing become more patriotic in nature. Other events spark unique advertising changes as well. The focus of this paper is how advertising must change with the times in order to keep the consumers' goodwill. Bibliography lists 21 sources.
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Pages:
15
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Filename:D0_JGAadtne.rtf |
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Paper Title:
Advertising Techniques in the Wake of Current Events
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