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Assessing School Web Sites; A Reseach Proposal
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Schools are now using the internet and web pages, not only as a learning tool or teaching aid, but to communicate with stakeholders such as parents. This 18 page paper is a reseach proposal to look at how schools are using their web pages so communicate in terms of marketing communication and communicating with stakeholders. The paper presents an introduction along with aims and objectives, the limitations and the justification of the study. A literature review and a methodological approach is also presented. The proposal is based on researching secondary schools in the UK. The bibliography cites 14 sources.
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Pages:
18
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Filename:TS14_TEschoolweb.rtf |
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Paper Title:
Assessing School Web Sites; A Reseach Proposal
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