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Assessing a Business
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This 12 page paper answers questions asked by the student. The first part of the paper considers how understanding segmentation may help with know who the target market for a skill resort. This question also consider what the marketing mix is and how it can and is being used. The second part of the paper shows the student how to draw up a profit and loss account and a balance sheet. The third part consider break even point on the projected figures and includes a graph with fixed, variable and total costs shown and income plotted to demonstrate break even point. The last part of the paper looks at a business proposal, calculated the NPV of two options and demonstrates how to calculate the internal rate of return, before making a recommendation. The bibliography cites 5 sources.
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Pages:
12
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Filename:TS14_TEquet13.rtf |
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Paper Title:
Assessing a Business
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