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Business and Guo Qing in China
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China Essay research papers
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This 3 page paper considers some of the challenges for western companies that want to pursue business in China. The concept of Chinese values and Guo Qing is explained and then a company which has faced these problems; L'Oreal, if considered and examined to assess the way in which they dealt with the challenges. The bibliography cites 3 sources.
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Pages:
3
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Filename:TS14_TEchinalo.rtf |
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Paper Title:
Business and Guo Qing in China
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