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Case Studies: Caterpillar And Harley-Davidson
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A 12 page paper presenting two case studies. The Caterpillar study refers to problems and issues Caterpillar faced in the 1980s and what the company did to regain market share through changes in management and operations. The second case refers to problems and issues Harley-Davidson faced in the early 1980s through the 1990s and what the changes they made to overcome the problems. Both companies thought they were immune from problems and discovered just how vulnerable they were to near extinction. Bibliography lists 8 sources.
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Pages:
12
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Filename:MM12_PGctphly.RTF |
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Paper Title:
Case Studies: Caterpillar And Harley-Davidson
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