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Company Mission and Strategy Management
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This 12 page paper discusses the idea that mission may not necessarily be the first step in the strategic management process. To consider this the paper explains the role played by mission in the strategy management process and uses a number of relevant concepts and looks at tools commonly used in the strategy process to assess the importance of mission as the first stage. A number of examples are used to illustrate the points raised. The bibliography cites 15 sources.
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Pages:
12
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Filename:TS14_TEmission.rtf |
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Paper Title:
Company Mission and Strategy Management
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