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Customer Relationship Management; Long Term Prospects
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This 14 page paper examines customer relationship management and critically analyse how the marketer can prevent the demise of customer relationship management in the future. Evaluating this with examples how to sustain the credibility of relationship marketing for the customer. The bibliography cites 15 sources.
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Pages:
14
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Filename:TS14_TEcustrel.rtf |
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Paper Title:
Customer Relationship Management; Long Term Prospects
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