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Developing an Intercultural Communication Strategy for Tourism

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Developing an Intercultural Communication Strategy for Tourism

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This 7 page paper looks at the way an effective communication strategy may be developed for use in tourism. The paper considers the role and process of communication as well as a practical approach that could be adopted in a marketing campaign. The bibliography cites 5 sources.
Pages: 7
Paper Title: Developing an Intercultural Communication Strategy for Tourism
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