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EuroDisney Analysis
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A 10 page paper. The introduction explains why Disney chose Paris for its European Disneyland. The paper includes a SWOT analysis and an industry analysis using Porter's Five Forces. The writer also comments on the political, economic, socio-economic and technology factors related to the microenvironment. The paper explores why EuroDisney initially failed in Paris. Bibliography lists 12 sources.
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Pages:
10
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Filename:MM12_PGerods.rtf |
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Paper Title:
EuroDisney Analysis
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