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Hershey’s Sugar Free Product Line
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A 3 page paper discussing several aspects of launch of Hershey’s new product line. Introduction and promotion of a new product can be difficult regardless of how strong the company behind it is. Example can be seen in the launch and promotion of Hershey’s Sugar Free line of products. Considered here are customer satisfaction, e-business considerations, ethics and promotion of the product. Bibliography lists 3 sources.
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Pages:
3
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Filename:CC6_KSmktgHersSugar.rtf |
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Paper Title:
Hershey’s Sugar Free Product Line
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