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Marketing a Small Up Market Hotel
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This 5 page develops the outline for a marketing plan for a 30 bedroom hotel in Scotland that has good levels of convention business but a low level of leisure visitors or tourists. The paper shows, how, by building n the exiting competences and the local attractions the company may be able to develop a new complimentary market. The bibliography cites 8 sources.
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Pages:
5
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Filename:TS14_TEhotelmar.rtf |
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Paper Title:
Marketing a Small Up Market Hotel
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