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Media Relations
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Mass Media Essay research papers
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This 19 page paper is written in two parts. The first part of the paper gives nine examples of media placements in a variety of mediums including trade press, monthly and weekly magazines, the daily newspapers, television, radio and the internet. The placement is considered for the message who may have placed it why the story was written and why it was published. The second part of the paper the looks at how placement may be undertaken for a specific product or cause. The example used is a campaign to increase the consumption of fruit and vegetables. The bibliography cites 7 sources.
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Pages:
19
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Filename:TS14_TEmediarel.rtf |
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Paper Title:
Media Relations
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