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Peapod Case Study
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This 4 page paper examines the case of a supermarket in the US using e-commerce to sell groceries. The paper answers three questions. The first considers why the supermarket has been so successful in its’ internet shopping venture. The second part of the paper looks at the challenges the company may face in the future. The last part of the paper discusses whether the same model would be useful if the company wanted to start up in the UAE and/or GCC. The paper focuses on the supply chain issues.
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Pages:
4
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Filename:TS14_TEpeapod.rtf |
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Paper Title:
Peapod Case Study
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