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Political Campaigns: Big Money and Advertising
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A 6 page contention that the political campaign process changed substantially in the past few decades. The emergence of candidate-centered campaigns has been at the helm of many of these changes. With that emergence has come substantial increases in campaign cost and the consequent problem of financing those costs. Money, after all, is an extremely important determinant in putting the face of a respective candidate before the voting public. Bibliography lists 5 sources.
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Pages:
6
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Filename:AM2_PPcampai.rtf |
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Paper Title:
Political Campaigns: Big Money and Advertising
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