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Porter's 5 Forces Analysis & Value Chain - Retail Industry

 
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Porter's 5 Forces Analysis & Value Chain - Retail Industry

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This 8 page essay explains each Force in Porter's Five Force Analysis process. It then explains each of the categories and supporting factors found in Porter's generic value chain analysis process. The writer uses Wal-Mart as an excellent example in the retail industry of how information technology can be used to create value as well as a competitive advantage. Bibliography lists 6 sources.
Pages: 8
Filename:MM12_PGprt5wl.RTF
Paper Title: Porter's 5 Forces Analysis & Value Chain - Retail Industry
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