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Product Failure In The Marketplace Due To Ineffective Leadership
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7 pages in length. The very nature of effective leadership is to guide people and products to a higher plateau than where they were previously. That such a definition is both simple and complex at the same time speaks to the significant challenge management assumes upon a daily basis to uphold this designation. When the guiding force of leadership turns ineffective to the point of creating product failure by virtue of anecdotal research rather than market-based customer research and customer focus groups, the extent to which this single entity threatens the company's very survival is both grand and far-reaching. Bibliography lists 5 sources.
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Pages:
7
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Filename:LM1_TLCProdFail.rtf |
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Paper Title:
Product Failure In The Marketplace Due To Ineffective Leadership
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