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Product Introduction at Procter & Gamble
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The following document can be e-mailed to you TODAY! |
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[
send me this term paper
] |
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A 5 page paper discussing
whether Procter & Gamble should add a fourth dishwashing liquid brand. Based on Harvard
Case 9-584-047, the paper recommends that the company reformulate and promote
improvements in its Dawn® brand rather than introduce a new one. Bibliography lists 1
source.
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Pages:
5
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Filename:CC6_KSprocterGam.wps |
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Paper Title:
Product Introduction at Procter & Gamble
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