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Starbucks

 
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Starbucks

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This 14 page paper examined the well known company Starbucks. The paper examines the position of the company by using a PEST analysis to look at the political, economic, social and technological influences, a SWOT analysis to analyse the strengths, weaknesses, opportunities and threats and finally Porters Five Forces is used to consider the market position. The bibliography cites 10 sources.
Pages: 14
Filename:TS14_TEstrbks.rtf
Paper Title: Starbucks
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