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An Overview of the Art and Business of Public Relations
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Essays on Advertising research papers
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This 10
page report discusses the fact that any student pursuing a study
of public relations and its goals and objectives must understand
that for all the energy and effort any organization puts into its
management efforts, those efforts will be useless unless external
elements, most notably communicating with and supporting the
various publics that are essential to the success of the
organization, are also calculated as a part of the larger
management equation. External factors can range, depending on the
organization and its business or social enterprise, from
political factors, economic conditions, national attitudes,
public perception, and much more. Bibliography lists 5 sources.
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Pages:
10
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Filename:D0_BWprover.wps |
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Paper Title:
An Overview of the Art and Business of Public Relations
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