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Apple Computer: Marketing Audit
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Business Marketing Case Study research papers
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A 20 page paper. This research paper offers a marketing audit of Apple Computer Inc., therefore, it includes numerous different sections that include but are not limited to: microenvironment; task environment; marketing productivity; marketing function analysis; marketing strategy, marketing organization and marketing systems. Within each major heading, there are a number of subheadings. Bibliography lists 19 sources.
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Pages:
20
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Filename:MM12_PGaple.3.wps |
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Paper Title:
Apple Computer: Marketing Audit
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