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Buyer Behavior: Estee Lauder's Eye Cream
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Consumer Behavior Articles research papers
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A 10 page paper which examines
consumer behavior as it relates to needs and wants of a product. The product is Estee
Lauder's eye cream. The paper presents an overview of the product, conducts an interview
with users, and then discusses aspects of the product that are satisfactory or need work.
Bibliography lists 10 sources.
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Pages:
10
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Filename:JR7_RAeyecrm.rtf |
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Paper Title:
Buyer Behavior: Estee Lauder's Eye Cream
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