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Case Study on Gerber in Poland
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Business Marketing Case Study research papers
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5 pages in length. In 1991, one
way in which the owners of the Gerber Products Company could
consider expanding their business was to consider globalization.
At the time, there was a food processing company in Poland named
Alima S.A. All Gerber would have to do is to boost its sales
and refurbish the aging plant. However, there are many factors
to consider when considering globalization. This paper will
focus on several of those factors and the student can base a
decision from the facts presented within.
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Pages:
5
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Filename:D0_JGAgrber.wps |
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Paper Title:
Case Study on Gerber in Poland
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