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Consumer Behavior: Sports Marketing
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Consumer Behavior Articles research papers
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8 pages. This sports marketing project includes a description of the behavior and history of marketing to sports enthusiasts, suggestions for the application of these findings and a summary or overview of the history. The company that is analyzed is that of Hillerich & Bradsby, makers of the world-famous Louisville Slugger bat. Bibliography lists 10 sources.
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Pages:
8
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Filename:D0_JGAsfans.rtf |
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Paper Title:
Consumer Behavior: Sports Marketing
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