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Dell; Pre 1999 Problem
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Business and Management research papers
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Dell Inc. is a successful company but it has faced many challenges. This 12 page paper considers a challenge or problem faced by the company in the period of 1998/9, their failure to gain the number one global position in the industry. The paper looks at the different strategies the company could use in order to realise its goal. The strategies considered include gaining the cost advantage and increasing marketing or cutting costs, as well as market expansion into new markets in areas where there are existing operations, expansion into new regions and product line expansion. The bibliography cites 9 sources.
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Pages:
12
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Filename:TS14_TEpre1999dell.rtf |
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Paper Title:
Dell; Pre 1999 Problem
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