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Food Lion LLC - Marketing Analysis
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Consumer Behavior Articles research papers
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A 10 page paper. This essay begins with an overview of the company, its parent company, the mission statement and how the company works to achieve their vision. The focus of the essay is on the marketing strategies of the company and includes a description of Porter's competitive analysis. Food Lion LLC, with its three different store banners, follows specific strategies, which are discussed and explained. Bibliography lists 13 sources.
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Pages:
10
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Filename:MM12_PGfdlon.RTF |
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Paper Title:
Food Lion LLC - Marketing Analysis
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