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JetBlue Management
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Business and Management research papers
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A 4 page paper examining the management structure at the newest lower-fare airline. JetBlue replaces the middle manager of the past with three layers of vice presidents. JetBlue's structure is rather horizontal at lower levels – or its effect is – but it is vertical in upper areas of management. The result is that operational levels have the freedom to act, while senior management retains ultimate responsibility for the function and actions of the company. Bibliography lists 5 sources.
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Pages:
4
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Filename:CC6_KSmgmtJetBlu.rtf |
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Paper Title:
JetBlue Management
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