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Madcap CraftBrew and Bottleworks Company Case Analysis
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Business Marketing Case Study research papers
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A 7 page paper assessing the promotional problems of an Ohio microbrewery and suggesting several alternatives. The paper discusses the chosen alternative – directly selling to bar-operating retailers outside the local area – in terms of the promotion “P” of the marketing mix. Bibliography lists 1 source.
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Pages:
7
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Filename:CC6_KSmktgMadcapZ.rtf |
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Paper Title:
Madcap CraftBrew and Bottleworks Company Case Analysis
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