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Marketing Adidas
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Business Marketing Case Study research papers
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This 6 page paper considers how the three strips campaign may be adopted in the UK. To consider the approach that should be adopted, the way in which Adidas has failed to communicate effectively in the past is outline and compared with companies such as Nike and Reebok where more effective communication has led to greater market share. The way this campaign may be used to overcome this former difficulty is then outlined with a brief marketing proposal. The bibliography cites 6 sources.
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Pages:
6
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Filename:TS14_TEadidas.rtf |
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Paper Title:
Marketing Adidas
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