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McDonald's in China; SWOT, PEST and Porters Five Forces Analysis
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This 8 page paper examines McDonald's in China. The paper presents a SWOT analysis examining the strengths, weaknesses opportunities and threats; a PEST analysis looking at the political, economic, social and technological influences; and finally a Porter's Five Forces analysis discussing the current competitors, the threat of new entrants, the power over buyers and suppliers and the power substitutes. The bibliography cites 16 sources.
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Pages:
8
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Filename:TS14_TEMcDchina.rtf |
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Paper Title:
McDonald's in China; SWOT, PEST and Porters Five Forces Analysis
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