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PREPARATORY NEGOTIATION: AN ARTICLE REVIEW
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This 4-page paper discusses the preparatory phases of negotiation, as outlined by Peterson and Lucas in their article "Expanding the antecedent component of the traditional business negotiation model: Pre-negotiation literature review and planning-preparation propositions" from the Journal of Marketing Theory and Practice (Fall, 2001).
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Pages:
4
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Filename:D0_MTpreneg.rtf |
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Paper Title:
PREPARATORY NEGOTIATION: AN ARTICLE REVIEW
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