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PepsiCo Case Study - Problems In Latin America
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Term Papers on Applied Operations Management research papers
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This is an 8 page paper that uses a case study from Thunderbird. This essay discusses the cola wars in Latin America, in general, and Mexico, in particular, and the results for Pepsi between 1993 and 1996. The major facts are presented, discussed and analyzed followed by recommended solutions. Bibliography lists 1 source.
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Pages:
8
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Filename:MM12_PGppsi2.rtf |
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Paper Title:
PepsiCo Case Study - Problems In Latin America
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