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Print Advertising
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Essays on Advertising research papers
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[
send me this term paper
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(5 pp) We see so much advertising that we tend to
become either jaded about the advertising process,
or we only notice those ads that we feel are
striking and well done. The ad chosen for
discussion is a TWA airlines ad in the November 27,
2000 issue of Newsweek (page 69). The qualities
of print advertising will be examined, as well as
the "bottom line" of the selling "pitch."
Bibliography lists 5 sources.
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Pages:
5
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Filename:D0_BBprintA.doc |
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Paper Title:
Print Advertising
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