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Product Life Cycles
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Management Theories research papers
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6 pages. Some companies have not let go of the notion that diversification strategy ensures profitable and stable revenue. Indeed, maintaining such product and marketing diversification is instrumental in the success of some companies, in that this approach has helped them to maintain a strong socially psychological connection with the consumer. This paper will focus on the topic of a product life cycle and how companies strategize with this in mind. Bibliography lists 10 sources.
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Pages:
6
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Filename:D0_JAprdcyc.rtf |
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Paper Title:
Product Life Cycles
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