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Regressive Thinking as it Relates to Consumer Pleasure
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Consumer Behavior Articles research papers
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This 5 page paper considers the concept of regressive thinking and how consumer pleasure is enhanced. Subliminal messages and superstitions, and how marketeers use it, are discussed. Bibliography lists 2 sources.
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Pages:
5
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Filename:RT13_SA046Reg.wps |
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Paper Title:
Regressive Thinking as it Relates to Consumer Pleasure
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