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Relationship Marketing in Tourism
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Consumer Behavior Articles research papers
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This 3 page paper looks at how relationship marketing may be used in tourism, focusing on the use to market countries as destinations using the examples of Egypt and Dubai. The advantages and disadvantages as well as application are included. The bibliography cites 6 sources.
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Pages:
3
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Filename:TS14_TEcrmtor.rtf |
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Paper Title:
Relationship Marketing in Tourism
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