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Repairing the Damage at Exceso
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A 5 page paper discussing supply chain problems at Exceso. The company has been caught up in "loading" at the end of the quarter to make analyst estimates to preserve stock price, but most activity is between wholesalers, diverters and large retailers as small retailers' shelves sit empty and consumers shift to other brands when they cannot find Exceso products. The paper illustrates the supply chain as it is and as it should be, and recommends that Exceso merely stop playing the game – take the hit for one quarter, halt the "underground" activity and ensure that sales are consumer driven rather than the result of supply chain entities selling to each other. Bibliography lists 4 sources.
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Pages:
5
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Filename:CC6_KSsupChnExceso.rtf |
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Paper Title:
Repairing the Damage at Exceso
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