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Science Communication: Journal Of Cleaner Production - Marketing
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Consumer Behavior Articles research papers
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A 12 page paper that presents a marketing analysis for a journal within the science communication field. This journal is unique because it has a number of target audiences, because it is a scholarly e-journal, and because it presents information regarding real world environmentalism, a relatively new field and one that is becoming increasingly more popular. The marketing analysis includes several subtopics that include but are not limited to: targeting positioning; customer satisfaction; competition analysis; customers and the 4Ps. Bibliography lists 7 sources.
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Pages:
12
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Filename:MM12_PGclnprd.rtf |
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Paper Title:
Science Communication: Journal Of Cleaner Production - Marketing
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