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Selling Goods to China for the Beijing Olympics
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International Business Essay research papers
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This 19 page presents a report to support the idea of an Australian firm selling merchandising goods such as T-shirts and baseball caps in China in the run up to the 2008 Beijing Olympics. The paper starts by considering China as a destination for a business venture, looking at aspects of the countries culture and economy that impact on the potential of the business plan, for example the increase in the Chinese middle classes who may buy the products. The paper then considers the impact that the Olympic Games may have on the area and the way it may influence setting up and operating in the area. The last section of the paper proposes entering the market making use of a joint venture strategy. The bibliography cites 18 sources.
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Pages:
19
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Filename:TS14_TEbejingol.rtf |
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Paper Title:
Selling Goods to China for the Beijing Olympics
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