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Starbucks Assessment and Potential Strategy
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Business and Management research papers
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This 12 page paper examines the position of Starbucks in 2010, looks at the company background, vision and mission of the organization, its value as well as undertaking environmental analysis considering internal and external influences. Using the analysis a number of potential strategies identified, along with critical success factors for their implementation. The bibliography cites 9 sources.
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Pages:
12
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Filename:TS14_TEstar10.rtf |
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Paper Title:
Starbucks Assessment and Potential Strategy
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