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Topics in Business and Business Education
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International Business Essay research papers
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A 19 page paper in two parts. Part I discusses competitive advantage at McDonald’s, Sears, Gap and Dell Computer, and provides a discussion comparing customer satisfaction and customer value. Part II presents a consultant’s plan for revamping the curriculum of a graduate business program, including course descriptions and plans for delivering the program online. Includes a SWOT analysis. Bibliography lists 10 sources.
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Pages:
19
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Filename:CC6_KSbusBusEdu.rtf |
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Paper Title:
Topics in Business and Business Education
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