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Unilever SWOT Analysis
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Management Theories research papers
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In 2000 Unilever developed a new stratgic plan called the "Path to Growth". This 6 page paper conducts a SWOT analysis to examine the strengths, weaknesses, opportunities and threats of the company following the implementation of this plan, including the acquisition of companies such as Slimfast, Ben and Jerry's and best foods as well as numerous divestitures.
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Pages:
6
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Filename:TS14_TEunilever.rtf |
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Paper Title:
Unilever SWOT Analysis
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