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Term Papers on Consumer Behavior Articles

1821 papers found

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Dell Computer Corporation

This 9 page paper offers an overview of Dell Computer Company. Discussion ... View FULL Term Paper Description

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The Impact of Branding on Market Segmentation

This 6 page paper consider the way in which branding increases ... View FULL Term Paper Description

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THE RIGHT-TO-WORK LAWS; BENEFICIAL OR DESTRUCTIVE?

This 15 page paper examining the pros and cons of “right-to-work” amendments ... View FULL Term Paper Description

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Ethical Advertising

This 5 page paper considers the way in which ethics and advertising ... View FULL Term Paper Description

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Marketing a New Product

This 5 page paper looks at the way in which a ... View FULL Term Paper Description

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Marketing Houston to a New York Target Market;

This 5 page paper considers how a marketing plan may be formulated ... View FULL Term Paper Description

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Marketing to Minority Teens (Article Review)

This 5 page paper critically reviews an article in Advertising ... View FULL Term Paper Description

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Marketing in the United Kingdom Financial Services Market

This 7 page paper considers the way that market segmentation in this ... View FULL Term Paper Description

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Airline Strategy: A Comparison of Southwest, Delta, United, and American Airlines

A 5 page discussion of the factors influencing airline success and failure. ... View FULL Term Paper Description

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Advertising Techniques in the Wake of Current Events

15 pages. As current events change it is only natural that the ... View FULL Term Paper Description

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Dyadic Exchange and Consumer Behavior

This 5 page report discusses the communication exchange of one-on-one that is referred to ... View FULL Term Paper Description

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Targeting Opinion Leaders In Marketing

A 6 page paper. If a company has an opinion leader promote ... View FULL Term Paper Description

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Corn: A Commodity Chain Description

This 8 page paper focuses on corn and describes its ... View FULL Term Paper Description

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How The Internet Helps New Small Businesses

A 9 page paper. The Internet has been nicknamed the great ... View FULL Term Paper Description

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Glad Bags And Other Products

A 5 page paper. Glad bags and other storage supplies was owned ... View FULL Term Paper Description

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Applying Marketing Research

This 14 page report discusses the importance of marketing research in terms ... View FULL Term Paper Description

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Psychology of Tourism

A 6 page paper discussing using psychological knowledge in marketing and providing ... View FULL Term Paper Description

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The Limitations of Market Research

This 6 page paper takes a look at market research with a ... View FULL Term Paper Description

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Product Segmentation Strategy

A 5 page paper determining marketing segmentation for the Xerox DC420, a ... View FULL Term Paper Description

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Dell Computer Corporation - Challenge

A 7 page paper. Dell continues to gain a larger market ... View FULL Term Paper Description

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Marketing Plan: Snowboard Shop - Tutorial

A 5 page paper. A situation analysis, i.e., analysis the industry, begins ... View FULL Term Paper Description

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The Marketing Mix - The 4Ps

A 7 page paper. The 4Ps have been used as the standard ... View FULL Term Paper Description

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Branding Restaurants; The Advantages and Disadvantages

This 6 page paper considers why restaurants are banded and the benefits ... View FULL Term Paper Description

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Competing with a Market Leader; Possible Strategies

This 6 page paper considers the way in which market leaders may ... View FULL Term Paper Description

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Marketing Crop Insurance

A 5 page paper identifying a target market for crop insurance. ... View FULL Term Paper Description

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